Paid media managed
€10M+
Across Google · Meta · LinkedIn · TikTok.
01 / The studio · v2026.05 · All systems running
São Paulo— · —
·
Madrid— · —
·
San Francisco— · —
Signal · the brand
Volt · AI workflows
Flare · paid media
v2026.05 · EN · ES · PT-BR
adver
Marketing environments for companies expanding across English, Spanish, and Portuguese markets.
weight scales with you.
€10M+ in paid media managed. AI in every workflow. The studio operates between Madrid and São Paulo. Engagements by inquiry. Allocated by quarter.
scroll
· receipts · since 2021
The studio scales by adding intelligence. Not by adding people.
Native languages
3
EN · ES · PT-BR. Not translated. Native.
Drops shipped
005
A new Drop every month. Numbered. Permanent.
Engagement 014 · CPL
−62%
Eleven days. Series B fintech. Three markets.
· stack · the studio runs on ·
Claude
ChatGPT
n8n
Make
Zapier
MMCP
Google Ads
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Meta Ads
LinkedIn Ads
TikTok Ads
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Bing Ads
Reddit Ads
Outbrain
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Taboola
Dianomi
HubSpot
Salesforce
GoHighLevel
Zoho
Looker
Supermetrics
Power BI
Tableau
Claude
ChatGPT
n8n
Make
Zapier
MMCP
Google Ads
Meta Ads
LinkedIn Ads
TikTok Ads
Bing Ads
Reddit Ads
Outbrain
Taboola
Dianomi
HubSpot
Salesforce
GoHighLevel
Zoho
Looker
Supermetrics
Power BI
Tableau
02 / The frame
Most
companies
hire
marketing
partnerships
that
grow
by
adding
weight.
The
modern
operator
builds
inside
a
marketing
environment
that
grows
by
adding
intelligence.
· the enemy · named ·
· month twelve ·
The relationship under the Enemy
The relationship inside the environment
Team
1 strategist + 2 juniors + 1 PM + 1 AM
1 operator + AI workflows + selected collaborators
Cadence
3 weekly calls + monthly QBR
1 weekly call — to decide, not to update
Invoice
1 retainer + 3 scope expansions
1 invoice. Capped. Predictable.
Dashboard
4 across 4 teams, none agreeing
1, updated daily by Claude
Time to decision
Days.
Same day.
03 / What lives here
Three tracks. One ecosystem.
Engagements for the work the studio embeds in. Drops for the systems packaged for self-serve. A free publication for the operators reading along.
01
Services — the practice
Hand-built engagements. Paid Media, Volt, Operations, Markets. Embedded in the stack, named on the contract, accountable for the result.
→
02
Drops — the catalog
Productized work. The systems the studio uses with clients, packaged for self-serve. Five Drops live today. A new Drop ships every month.
→
03
Field · Weight · Library — the publication
Free. Useful. Weekly. Field — long-form essays. Weight — one essay every Sunday in three languages. Library — the engagement archive.
→
Marketing EnvironmentsPaid MediaVoltOperationsMarketsClauden8nMCPLookerGoogle AdsMeta AdsLinkedIn AdsTikTok Ads
EN · ES · PT-BRThree native registersMadridSão PauloIberiaLATAMEngagements by inquiryDrops monthlyField weeklyLibraryweight scales with you
04 / The practice
Four tracks. Hand-built. Allocated by quarter.
The detail lives in each deep-page. The decision lives in a 30-minute call.
01 · paid media · flare
Run · p-AI-d · Audit · Make
GoogleMetaLinkedInTikTokNative
02 · volt · ai automation
Workflows · Agents · MCP · Skills
Clauden8nMCPAgentsSkills
03 · operations · revops
CRM · Attribution · Lifecycle · Dashboards
LookerGA4SQLHubSpotWebhooks
04 · markets · global expansion
Entry · Localization · Architecture
ENESPT-BRIberiaLATAM
05 / How weight scales
[ • · · · · ] WEIGHT 300
adver
→ displayBillboards · web hero210 / ramp
→ xlLanding pages · posters120 / ramp
→ largeSection headers · splash72 / ramp
→ mediumNavigation · email40 / compact
→ smallBody inline · footer22 / compact
weight ramp · 300 → 900
scroll · drive the system
06 / The engagement
Thirty minutes. No deck. No pitch.
The call is a working conversation. Read-only access comes after engagement, never before. If it’s a fit, work starts within 7–14 days.
01
Diagnose
The questions that matter.
A 30-minute call. You describe what’s broken or missing. The studio asks the questions that matter. Together we decide whether this is a Sprint, a Run, a Drop, or just a useful conversation.
30-min callNo NDA danceNo SDR follow-up
02
Design
A one-page system map.
The diagram of how the studio builds the environment around your stack. Where Claude lives. Where n8n runs. Where the operator sits. Where the dashboard lands.
System mapScope lockOne number to move
03
Build
The environment, installed.
Workflows live inside your stack, not next to it. Claude prompts calibrated to your category. Looker views updated by AI. The operator embedded — named on the contract.
n8n flowsMCPLooker
04
Run
The work runs by adding intelligence.
One weekly call — to decide, not to update. One invoice, capped, predictable. One dashboard, updated daily. The relationship grows by adding workflows, not by adding people.
Slack-nativeWeekly reviewNo QBR
07 / From the Library
Receipts. From the Library.
An archive of engagements. Anonymized where required. Dated. Numbered.
· engagement 014 · 2026 ·
· series B fintech · MAD + SP ·
CPL ↓ 62%
in eleven days · ROAS 4.8× by month three
We rebuilt the funnel in eleven days. The CPL halved. The team finally slept. — Head of Growth, Series B fintech (private, by inquiry)
looker · CPL · three markets
Three-language Meta scaling. Eleven days.
Scaled Meta + Google across EN · ES · PT-BR simultaneously without losing CAC discipline. AI-updated dashboard, calibrated prompts, one operator on the contract.
−62%
CPL
4.8×
ROAS · M3
11d
to result
claude · weekly reporting · 30 clinics
One Looker dashboard. Daily. Updated by Claude.
Unified reporting across 30+ clinics. Weekly reporting cycle reduced from eighteen hours to ninety minutes. The team finally made decisions instead of generating reports.
18h → 90m
weekly cycle
30+
clinics unified
1
dashboard
adver
Thirty ad accounts. Unified.
Cross-market campaign architecture for offline-conversion sales. €3M+ managed across 30+ ad accounts. CAC measured at audience and keyword level.
€3M+
managed
30+
accounts unified
20+
countries
▢ engagement plate · by inquiry
The rest of the archive is private.
Every engagement is logged, dated, numbered. The full archive opens on a call. No NDA dance to see what the studio has shipped — just a 30-minute conversation.
EN · ES · PT
languages
MAD ↔ SP
studio bases
2021 →
since
▢ quote
We didn't hire an agency. We installed an environment. The dashboard runs itself. The team makes decisions instead of generating reports.
HG
Head of Growth
Series B fintech · Lisbon · by inquiry
01 / 04
09 / The Drops
Not ready for an engagement. Run the systems the studio uses with clients.
Five Drops live today. A new Drop ships every month. Numbered. Permanent. Useful.
· a new Drop ships every month · Drop 006 next ·
Browse the Drops →
10 / Field
Notes from inside the studio.
· weekly ·
weight · sundays · EN · ES · PT-BR
· field · weight (newsletter) · library · free ·
Subscribe to Weight →
11 / The environment
An environment.
Not a vendor.
Adver is a studio. Not a personal brand. Not an agency. The studio operates between Madrid and São Paulo, in English, Spanish, and Portuguese. €10M+ in paid media managed across past engagements. AI workflows running inside client stacks, not next to them. The work is run by operators, not approved by committees. The team scales by adding intelligence — Claude, n8n, MCP — and stays calibrated.
The math · how engagements run
- AI carries the volumeClaude · n8n
- Operators carry the judgmentMadrid · SP
- Workflows live inside your stackMCP
- The dashboard updates itselfLooker
Geography · languages
- Madrid — Iberia + LATAM coverageMAD
- São Paulo — Brazil + Iberia overlapSP
- San Francisco — reference frameSF
- London — English-market anchorLON
· MAD · 40.4168 N ·· SP · 23.5505 S ·
the studio · since 2021
adver · marketing environments
2026
12 / Questions
The things operators ask before booking.
If yours isn’t here, the fastest path is a 30-minute call. No deck. No discovery deck either.
Ask the studio →01Is Adver an agency?+
No. The word is banned in the studio’s own vocabulary. Adver is a marketing environment — a small, calibrated studio that grows by adding intelligence (Claude, n8n, MCP), not by adding account managers, PMs, or layers of approval.
02What does an engagement cost?+
Engagements are by inquiry. Retainers run €5K–€40K per month. Projects run €10K–€40K. Allocation is by quarter — the studio takes a small number of engagements per quarter to keep the room calibrated. Drops are flat-priced from €30 to €199.
03What is the operator stack?+
Claude for analysis and writing. n8n for orchestration. MCP for integrations. Looker for measurement. The work runs across Google, Meta, LinkedIn, and TikTok. The studio designs the systems, calibrates the prompts, writes the angles, defends the strategy.
04What does the first call look like?+
Thirty minutes. No deck. No pitch. A working conversation about what’s broken or missing. Read-only access to ad accounts and CRMs comes after engagement, never before. No NDA dance. No SDR follow-up. If it’s not a fit, the call is still useful — you keep the recommendations.
05Which markets and languages?+
Native fluency in English, Spanish, and Portuguese. Studio bases in Madrid and São Paulo. Services target big-spending cities across the USA, Canada, UK, Spain, Portugal, and Brazil. San Francisco is the reference frame; London is the English-market anchor.
06Not ready for an engagement.+
Run a Drop. Five Drops live today — from a €30 Instagram diagnostic to a €199 Paid Media OS for Claude. A new Drop ships every month. The systems the studio uses with clients, packaged for self-serve.
13 / Open the calendar
hello@adver.co
response · < 24h
Marketing environments. Available
today
The page exists so the call can happen. The call exists so the work can start. Thirty minutes. No deck. No pitch.
Open the calendar → Subscribe to Weight